How did we get here?

LARA was born out of a decade of running our award-winning marketing mastermind, The Collective Agency Council (CAC), a program that’s helped over 6000 insurance agencies master modern marketing. But over the years, one truth became impossible to ignore: the agents who struggled weren’t missing knowledge… they were missing execution and accountability. The best strategies in the world don’t matter if they never get implemented. So we decided to bridge that gap once and for all by doing what no one else in the industry was willing to do.

With LARA, we don’t just teach you how to generate leads; we uncover them for you.

We don’t just show you how to follow up; we build and fire the automations for you, tell you exactly when to call, and even set appointments with new referral partners every quarter.

We monitor your team’s follow-up and hold you accountable to results.

It’s not just another tech-powered platform; it’s a full-service, done-for-you growth engine with that signature AI-driven twist you’ve come to expect from us, a combination of human accountability and cutting-edge automation designed to make success nearly impossible to avoid.

We still teach all of this stuff within the Collective Agency Council and if you would rather learn to fish than hire the fishermen, you are more than welcome to purchase that education and mastermind at the bottom of this page.

Why LARA?

Most insurance agents don’t struggle with knowing what to do—they struggle with doing it consistently. You’ve probably said it yourself:

“I know I should be following up faster.”

“I really need to build automation.”

“I’ll get around to referral partners when things slow down.”

But things never slow down. Between quoting, servicing, and managing your team, execution gets pushed to the back burner. That’s why so many agencies plateau.

LARA solves that problem.

1. Leads Without the Headaches

Instead of buying recycled, shared leads that get hammered by five other agents, LARA delivers 100 exclusive P&C leads every month. That means you start with opportunity, not frustration. To sweeten the pot, we also include a mini course for you and your team to teach them how to work the leads to get the best results.

2. Automation That Actually Gets Built

You’ve heard it a hundred times: “You need automation.” But building it takes hours of tech setup most agents never finish.

That’s why LARA includes a custom-built CRM created by CJ Hutsenpiller on HubSpot, already loaded with proven follow-up workflows. Pair that with an AI phone appointment setter, and you’ve got a system that books meetings while you focus on closing sales.

3. Referral Partners That Scale

One of the fastest ways to grow an agency is through referral partners, but most agents treat it as an afterthought. With LARA, you get automated referral campaigns designed to keep you top of mind and multiply your partnerships without extra work. These aren’t one-off templates; they’re scalable systems that grow with your agency. But wait, there is more! We also include the referral partner leads for your campaign, so no more hunting for referral partners. 

4. Accountability That Drives Results

Even the best system fails if no one uses it. That’s why LARA pairs you with an accountability partner, so you stay consistent, keep momentum, and hit the goals you’ve been talking about for years.

Bottom line:
CAC gives you the training. LARA gives you the execution.
With LARA, you don’t just learn how to grow, you actually grow.